Strategy
PayPal for Business
Content audit & offerings framework | AKQA
Harken Health
New content experience, messaging framework, stakeholder alignment | SapientNitro
Disney Family
Taxonomy and content experience design | SapientNitro
VisitCalifornia.com
Account content lead | lifestyle editorial, globalized information architecture | SapientNitro
UCSF Hospitals
Account content lead | experience redesign: models, taxonomy, migration & editorial strategy | Huge
Travelers Insurance
Competitive content marketing analysis | SapientNitro
Dolby
Account content lead | rebranding, redesign, editorial framework & omnichannel | Huge
Pinterest for Business
Editorial and audit playbook to complement redesign | Huge
Harley-Davidson
Account content lead | direction & execution of comprehensive marketing, migration & globalization initiatives | SapientNitro
Assorted
Various project samples from my time at SapientNitro