As a content strategist at Sapient (later SapientNitro, then Publicis Sapient) from 2007 to mid-2016, I became the Western Region Practice Lead, responsible for business development, planning, oversight and execution on a broad range of enterprise initiatives in Los Angeles, San Francisco, Minneapolis and Chicago.
Clients included (links to case studies) Harley-Davidson, HSBC, Harken, Travelers, VisitCalifornia, and many, many more.
Types of work included redesigns, branding, copy & messaging, voice & tone, metadata & SEO, AEM implementations & migrations, modeling, personalization, governance optimization, and more.
